My anxiety is rooted in the feeling of responsibility
July 24, 2015
95 percent of things I do I have no clue what I’m doing
May 12, 2015
This morning I had a discussion with my Dad, who has invested a lot of money in my venture, and I said we are going well with the product, but it’s n...
'they didn’t, in my opinion, see that I was actually really running a company'
October 27, 2017
My family expects different things than I expect for myself, and it does weigh on me. My father, especially. I have family whom are quite normal and w...
'the anxiety comes in where to focus your attention when you’re advertising'
October 27, 2017
It’s always a pretty high point of anxiety for me whether or not to pump money into advertising for my clothing making/rental business. What if I spend all this money and then don’t get any clients? In the beginning, for example, I made motorcycle jackets, so naturally I placed ads in motorcycle magazines. I placed an ad in a big motorcycle magazine. Good, right? No, I got nothing from it, however, when I targeted a small magazine specifically for Harley Davidson motorcyclists, it delivered results. So, the anxiety comes in where to focus your attention when you’re advertising. And these days, magazines aren’t even “in,” you have to go to Facebook—that costs money. Here, when we don’t have the right advertisement, with the right text or picture, it’s not going to work. Then you’ve just lost your money. However, there is a positive side to this anxiety because it’s a challenge to figure out who your audience really is, where they are, and how you should engage them.